Don't guess. Give your devs a playbook.

If you haven’t heard of TDD, it’s a practice software developers use while building software. When done well, it leads to software that’s more reliable, easier to change, and something you can actually feel confident about shipping.

This series won’t get into the nuts and bolts of how to write tests. Instead, it’s about how non-technical founders can guide and support developers who are using a playbook approach to building software — specifically, Test-Driven Development (TDD).

TDD provides a structured way to turn product ideas into working systems by writing tests before the code. It’s a playbook that helps developers stay aligned with the vision, avoid misunderstandings, and build with confidence — especially in the early stages when clarity is critical.

For non-technical founders, a development playbook has many benefits:

• Forces clearer thinking and better definitions with your developers
• Boosts communication between founders and the dev team
• Doubles as living, auto-updated documentation
• Makes iteration faster — and safer
• Helps you scale your team without wrecking quality

Over the next week, we’ll hit on each one to see how it benefits your startup.