Make the Right Changes, Not the Perfect Product

Turns out I should have double checked that my email was setup right before heading out on a road trip. Sorry for the lack of detail on Friday. 🤦🏻‍♂️

I’ve seen so many founders pour time and energy into building the perfect product, convinced that customers will love it and buy it.

But more often than not, customers don’t love it—and they don’t buy it.

Success doesn’t come from getting it perfect on the first try. It comes from making the right changes—whatever is needed—to ensure the product truly solves a problem and gets in front of the right people.